Hotels have always run on watching for patterns among guest behaviors.
NB: This is an article from RateGain
It is how hotels strategize for growth. But with the rise of personalized guest journeys, the scale of data collection and analysis has reached new heights.
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Credit card pre-authorizations are essential to a hotel’s revenue management strategy.
NB: This is an article from Revenue Team by Franco Grasso, one of our Expert Partners
This is especially true in high season when you’re counting on maximizing your revenue. Last-minute cancellations and no-shows can leave you with a hole...
Do you feel like your hotel is on the precipice of success or simply missing that je ne sais quois, so you’re looking for some nifty and smart ways to capitalise on your hotel’s online presence?
NB: This is an article from hotelchamp
Then look no further, as we have put extensive...
Last week, in “Hotel Marketing in a Down Economy,” we shared some important hotel booking pattern signals, what history has taught us about navigating a challenging economy, and how properties can come out stronger on the other side.
NB: This is an article from gcommerce
This week, let’s dig into the...
Uncertainty is nothing new for hospitality.
NB: This is an article from IDeaS
Hoteliers have struggled against shifts in unknowable economic forces and inexplicable trends for years, and revenue managers have been on the front lines trying to cut losses and improve forecast accuracy. Despite advances in automated decision-making systems, a...
Enhancing the hotel guest experience through different means is crucial in order to enforce your hotel’s brand identity, position your hotel among the competition, potentiate guest retention, increase sales and revenue, and continue to grow.
NB: This is an article from Mews
The better the experience, the more likely guests are to...
Abandoned carts are a goldmine for ecommerce businesses but most of them don’t even realize it.
NB: This is an article from CartStack
Only 19% of the top ecommerce companies bother to recover them. But, brands that introduce abandoned cart emails have used them to generate 27.67% of their total email revenue.
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Much like the great empires of history, social media platforms rise and fall…although at much quicker rates.
NB: This is an article from Arise
From the nostalgic days of Myspace and Bebo to the rise of TikTok, digital marketing is ever evolving; and at an alarming pace.
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Change is always afoot. Thankfully, today’s hotel management software solutions give lodging operators a clear view of their business at all times, helping hoteliers identify trends and strategize accordingly to maximize revenue.
NB: This is an article from WebRezPro
As your markets change, your strategies evolve. This goes for your online distribution...
Hospitality companies have been collecting data about their guests for years. But that data is basically useless if it’s collected haphazardly and nobody can interpret it. Most people don’t get into the hotel industry because they love data and statistics, and there aren’t enough people that can utilize this...
