Ever thought of a way of identifying the Strength, Weaknesses, Opportunities, and Threats that your company may encounter? NB: This is an article from Catala Consulting SWOT is a TOOL that helps hotel owners access favourable business opportunities in the context of market trends and get better insights into those areas...
What makes a hotel profitable can be narrowed down to one thing: its guests! NB: This is an article from Hotelogix The guest experience is the main driver of continuous revenue for any successful hotel. When guests are unhappy with their stay, they’re unlikely to return or recommend your hotel to...
Every hotel aims to increase its direct bookings. NB: This is an article from eRevMax They not only save on the commission cost paid to third parties like OTAs but also have full control over relation-building with guests from the beginning and build loyalty. Hotel Booking Engine is the gateway to...
Whether you consider yourself a hotel guest mobile messaging expert or are in the process of learning about this unique marketing channel, there are plenty of tricks of the trade that you can implement into your text messaging campaigns that will keep guests engaged and satisfaction high. NB: This is...
By Amy Bostock, Nicole Di Tomasso and Suzanne Chin-Loy TORONTO — This year’s Women in Tourism & Hospitality Summit (WITH) event took place September 20 at the Sheraton Centre Toronto, The post WITH Summit Offers a Blueprint for Change appeared first on Foodservice and Hospitality Magazine.
By Ivy Lerner-Frank CALGARY — Terroir Symposium kicked off its first in-person event since the pandemic — and its first year in Calgary — on the evening of September 18 The post Terroir Symposium Holds First In-person Event in Two Years appeared first on Foodservice and Hospitality Magazine.
VAUGHAN, Ont. — Harvey’s recently partnered with Tree Canada to initiate a new program celebrating National Forest Week. From Sept. 19 to 24, Harvey’s Tree Size Your Sides promotion donated The post Harvey’s and Tree Canada Launch New Sustainability Initiative appeared first on Foodservice and Hospitality Magazine.
Hotel market segmentation is a strategy used to identify key customer segments in a hotel. NB: This is an article from SiteMinder Hotel market segments rely on guest data and offer a structured view, with an opportunity to slice and look at the data in different ways. When used appropriately, it...
Whether you’re sending booking abandonment, confirmation or post-stay follow up emails – the facts stay consistent: great email subject lines result in opened messages; poor ones may be deleted without being read. NB: This is an article from CartStack While it’s important to put time into crafting awesome content for your...
The number one rule of search marketing is to never stop testing. NB: This is an article from gcommerce You never know where you’ll find the next golden goose, so it’s important to try new things and reach outside of your comfort zone. We know this, and we’re not afraid to...
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